That’s the way we roll: Absolut Vodka ‘Rock Edition’
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The iconic Swedish vodka launched its brand new 'Rock Edition' at Blackbox in KLMAP. The theme was rock & roll- leather jackets with studs, gothic makeovers and the rock star treatment. We were right in the middle of it all, filming the event in HD.

Dressed to rock! Excellent makeovers like this added a new level of authenticity to the party
Our HD DSLR, the EOS 7D rock and rolled with the rest of them, visiting the cool 'backstage' especially set up for this rock & roll themed adventure. We filmed in the cramped trailer-like entrance to the dark interiors of Blackbox where the gothic decor immediately brings to mind exciting images of a carefree rock band.

Filming the party in HD with Canon 7D supported by RedRock Micro's Cinema Field Kit
Absolut created a convincing experience as guests were treated to stellar performances by Naked Breed and Two Sides To A Story. Late in the evening, DJ Twilight Action Girl gave us even more rock inspired tracks.

The real deal: Rock & Roll band 'Two Sides To A Story' sing chart topping numbers
The HD footage was shot with Canon's excellent EOS 7D with RedRock Micro's microShoulderMont and attached FollowFocus. This setup made it compact enough for quick maneuvering across the crowded room and yet capture great looking shots.

Our Canon 7D HD DSLR setup allows for optimum mobility in crowded situations
The LitePanels LED video light gave us much respite from the extremely dark interior. It lit up the path yet provided soft light so that our subjects looked appealing.
Still, our setup overwhelmed some guests. As I poked my HD DSLR into a group, I remember someone blurting out, 'What the hell is that?'. For the more initiated, as I moved amongst some videographers (one of them with a XLH1), I overheard one of the mutter, 'Wow, it comes with a Follow Focus too!'.

Get the look. Professional make-up artists and fashion stylists transform guests into rock stars
The HD footage we shot exported easily into Edius 5. It was as usual, edited on our 17" MacBook Pro running Windows. I just love the Mac, Apple has truly created a computer that we can fall in love with. Of course, being able to install Windows means we can use the PC based Edius. The Mac and Edius, they work like a charm.

Our assistant videographer Kana with the XL1, providing Live Video Feed of the rock bands
Photos are courtesy of Kanageswaran (aka Kana)
HD film: Chivas 12 Hours feat. PITBULL
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Our latest HD film is out! Featuring american singer-rapper PITBULL (You Know You Want Me, Hotel Room Serivce) in the Chivas 12 Hours party. Includes dazzling performances by internationally acclaimed DJ Roger Shah, DJ Benny Benassi, DJ Lisa Lashes and DJs Blink & Xu. A staggering crowd of over 6,000 spent the night dancing away to the sensational tunes.
Read about how we shot the Chivas 12 Hours party 'Mixing it up with Pitbull'.

Pitbull performs to adoring fans in Malaysia for Chivas 12 Hours party
Commissioned by Pernod Ricard, this is a full HD event video filmed with Canon EOS 7D in synergy with Sony EX3 and edited on GrassValley Edius 5.5 on a 17" MacBook Pro.

The microShoulderMount in action supporting the HD DSLR
Sporting a reddish hue
"Of our team, I was the sole sun-burnt Videographer."
The marching band put on an inspiring show, the perfect finale to a successful sports day.
We got the call from Efficient E-solutions to cover their inter-group sports day at Panasonic Stadium. More than 1,000 staff including their families and participants from around the country would be at ground zero.
Registration would start at 7am, just as the sun began its daily climb. The entire event would last the entire day, right up to dusk. Games comprising badminton, futsal, and bowling were held indoors. Athletics, 100M and relay 4 X 100M took were the last event and took place outdoors, when the afternoon sun was blazing down.
Which is why wearing sunblock was important. Of our team, I was the sole sun-burnt Videographer. Thankfully my Videographer vest has a high collar and it saved my neck from sporting a reddish hue like my hands.
We were all impressed by how our client organised the event. Especially since by corporate standards the head count was a daunting figure. They rented the stadium, hired professional referees and even mass produced corporate t-shirts for everyone.
While our client kept up with their schedule, we tried to grab as many shots as we could through a break in the netting and prayed a stray futsal ball wouldn't hit us in the face!br /br /a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://2.bp.blogspot.com/_3zRBa074KnE/ShvE4ep34II/AAAAAAAAAPU/0_trO7-E8HQ/s1600-h/DSC06897.JPG"img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 320px; height: 240px;" src="http://2.bp.blogspot.com/_3zRBa074KnE/ShvE4ep34II/AAAAAAAAAPU/0_trO7-E8HQ/s320/DSC06897.JPG" border="0" alt=""id="BLOGGER_PHOTO_ID_5340078257758265474" //abr /span style="font-style:italic;"Part of the WolFang Digital photography and videography team covering the futsal event./spanbr /br /The 100M race was interesting. I managed to get a good spot to capture the race- in the middle of the track. No one paid me a second glance as the revolver's shot sent the runners hurtling towards me.
The marching band that strode smartly onto the field during the closing ceremony left us awestruck with both the epic feel and the synergy portrayed.
To date we've presented the first draft of the video to our clients. We hope to upload it by the second week of June. Stay tuned!



